FINDING A BETTER WAY

Founder Benjamin Gott had the simple idea for a new type of packaged water. The mission was to fulfill the need for packaged water in a more environmentally-friendly way that allows us to give back.

1:30PM - OUR FIRST SALE

The first four cases of Boxed Water were sold to the Grand Central Market, located a block away from our offices in Grand Rapids, Michigan.

4:30PM - STUNNED BY EARLY RESULTS

The Grand Central Market sold through two of their four cases of Boxed Water in just three hours.

Less than a month after making our first sale, Boxed Water was already being carried in 10 shops in Grand Rapids, MI.

After gaining media attention, Boxed Water started being sold in major cities like Chicago, New York, Los Angeles, and Atlanta over the course of ten months. It could be found in locations like The Standard, Ace Hotel, and American Apparel.

We were the official water sponsor for the 2013 Lollapalooza and Austin City Limits music festivals, during which we delivered 300,000 Boxed Waters over 72 hours.

We became a member of 1% for the Planet in 2014 by pledging to give 1% of our sales revenue to environmentally-minded organizations.

We partnered with the National Forest Foundation to start the #ReTree project with the goal of planting a million trees in U.S. national forests within five years.

Our business is growing, not our carbon footprint. We opened a second filling location in Utah so we can better serve our customers while minimizing our impact on the planet.