Sustainability is the hottest accessory at #NYFW

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Sustainability is the hottest accessory at #NYFW

February 15, 2020

HOT off the runways…Boxed Water was seen (and made a scene) at New York Fashion Week!

What did we wear?….we thought you’d never ask….a sleek little black and white ensemble that’s as classic as it is refreshing! Fortunately, you don’t have to wait until Fall 2020 to get your hands on this coveted trend.

Social consciousness was mixing it up with the designers, models and celebs who lead the trends in American fashion. It’s great to see that sustainability is more than just a buzzword, and environmentally friendly water is more than just a trend. Fashion brands are embracing the role they play in influencing culture and it’s inspiring to see them embrace this critical movement. Designers like Rag & Bone, Ulla Johnson, Helmut Lang and Brandon Maxwell are just a few of our new BFFs that are making small changes to create a big impact. It warms our heart to see that couture is cultivating a social conscious!

Isn’t all water the same? DAH-ling, are all skirts the same? We think not! At Boxed Water our looks aren’t just box deep, we care about doing good as well! Boxed Water is Better for the planet, the environment and our collective culture. We are the first national company to offer a sustainable alternative to plastic water bottles. We provide water in the purest, most sustainable way. We believe in making a difference and we act on that belief….to prove it, we will have planted 1M trees by the end of 2020. The planet is our runway!

This season, Boxed Water is the perfect accessory for every style! Besides…we all know that plastic bottles are a fashion DON’T.

#betterplanet #boxedwaterisbetter


250 ML Boxed Water on table with pink background